Privacy Policy
Privacy Policy
Effective Date: January 1, 2025
This Privacy Policy outlines how Wilde Skincare collects, uses, and shares your personal information when you visit or make a purchase from www.wildeskincare.com.au (“the Site”).
Personal Information We Collect
When you visit our site, we collect certain information to help us better understand your experience and process your orders effectively. This includes:
1. Device Information
Automatically collected data such as:
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Your IP address
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Browser type
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Time zone
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Cookie information
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Pages you visit and referring websites
We collect this data through technologies such as:
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Cookies – data files stored on your device (learn more or disable them at allaboutcookies.org)
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Log files – track actions on the site (e.g., IP, ISP, browser, timestamps)
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Web beacons, tags & pixels – help us analyse site engagement
2. Order Information
When you make or attempt to make a purchase, we collect:
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Your name
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Billing and shipping address
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Payment details (e.g. credit card info)
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Email address
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Phone number
We refer to both types collectively as “Personal Information.”
How We Use Your Information
We use your information to:
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Fulfil orders and deliver products
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Process payments and provide invoices or order confirmations
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Communicate with you about your order
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Screen for fraud and potential risk
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Send marketing updates or offers (if you’ve opted in)
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Improve and optimise our website and advertising
Sharing Your Information
We only share your personal information with trusted third parties to support our business operations. This includes:
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Shopify, which powers our online store — Shopify Privacy Policy
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Google Analytics, to understand site usage — Google Privacy Policy
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Opt out of Google Analytics here
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We may also disclose your personal information when legally required or to protect our legal rights.
Targeted Advertising
We may use your information to show you relevant ads via platforms like Google, Facebook, or Instagram.
To opt out of targeted advertising:
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Or visit the Digital Advertising Alliance opt-out portal
Do Not Track
Our site does not currently respond to “Do Not Track” signals from your browser.
Your Rights (EU & UK Residents)
If you are located in the European Union or United Kingdom, you have the right to:
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Access or correct the personal data we hold about you
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Request data deletion or portability
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Object to certain uses (such as marketing)
To exercise these rights, contact us via the details below.
Please note your data may be transferred outside of the EU, including to the U.S. or Canada, in line with our operational needs.
Data Retention
We retain your Order Information unless and until you ask us to delete it for legal, accounting, or record-keeping purposes.
Minors
Our website is not intended for users under the age of 18. We do not knowingly collect personal information from minors.
Policy Changes
We may update this policy to reflect changes to our practices, technology, or legal obligations. Please check this page periodically for updates.
Contact Us
For more information or to lodge a privacy complaint, please contact:
Wilde Skincare
[Re: Privacy Compliance Officer]
📧 hello@wildeskincare.com.au
🌐 www.wildeskincare.com.au
You can also learn more about your rights under the Privacy Act and the Australian Privacy Principles by visiting www.oaic.gov.au